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AI Acceptable Use Policy

Effective Date: January 1, 2026

Introduction

This AI Acceptable Use Policy ("AI AUP") applies to Customers' and their Authorized Users' use of the Services. Capitalized terms used but not defined in this AI AUP have the meaning set out in the Terms and Conditions (available at https://www.primalabs.ai/terms) ("Agreement"). Specific terms in this AI AUP do not limit more general terms in this AI AUP.

Definitions

For purposes of this AI AUP, the following terms have the meanings set out below. Capitalized terms used but not defined in this AI AUP have the meaning given in the Agreement (for example, "Services" is defined in the Agreement).

  • PrimaLabs (also "we," "us," or "our") means PrimaLabs.AI, Inc., the provider of the Services and the party to the Agreement.
  • Customer (also "you" or "your") means the Person that has entered into the Agreement for access to the Services; where the Customer is an entity, "you" and "your" also include its Authorized Users.
  • Authorized Users means your employees, contractors, agents, and other individuals whom you permit to access or use the Services on your behalf under your account.
  • AI Technology means artificial intelligence and machine learning models, systems, algorithms, and related technologies, including the models made available through the Services.
  • AI Customer Input means any data, text, prompts, files, or other content that you or your Authorized Users submit to or through the Services (also referred to as "Your Data" in the Agreement).
  • AI Customer Output means any content, results, or other output generated by the Services in response to AI Customer Input.
  • Person means any individual, corporation, partnership, association, trust, governmental authority, or other legal entity.
  • Personal Information means any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household, as further described in our Privacy Policy.

Your Responsibilities

You are responsible for all use of the Services under your account and through any application, agent, or product you build on or connect to the Services, including use by your Authorized Users and by any end users to whom you make the Services or AI Customer Output available. You will:

  • impose on your end users terms that are at least as protective as this AI AUP, and maintain the technical and operational ability to identify, investigate, and stop prohibited use by them;
  • maintain meaningful human oversight for any use of AI Customer Output that could materially affect a person's rights, safety, health, finances, employment, housing, education, or access to essential goods and services;
  • comply with the license terms, use restrictions, and acceptable use requirements of any third-party or open model you access through the Services; and
  • not represent AI Customer Output as human-generated, or as a substitute for qualified professional judgment, where such judgment is legally or reasonably required.

Prohibited Uses

You may use the Services only for lawful purposes and in accordance with this AI AUP and the Agreement. You will not use the Services or any AI Customer Output:

  • In any way that violates, or promotes, facilitates, or contributes to violation of, any applicable federal, state, local, or international law, ordinance, or regulation (collectively, "Laws"). Laws include, without limitation, Laws applicable to:
    • design, development, deployment, implementation, operation, and use of AI Technology;
    • any sector or industry in which you or your customers or clients operate; and
    • privacy and data protection.
  • In any way that is inconsistent with this AI AUP, including to submit AI Customer Input or generate AI Customer Output prohibited in the Content Restrictions and Standards section of this AI AUP.
  • To build or develop any AI Technology in contravention of, or for use in any manner inconsistent with, this AI AUP.
  • For exploiting, harming, or attempting to exploit or harm, children in any way, whether or not prohibited by Law, including by:
    • distributing or promoting child sexual abuse material;
    • facilitating or promoting trafficking, sextortion, grooming, or abuse of children;
    • exposing children to sexual or other inappropriate content;
    • collecting children's Personal Information without proper disclosures and consent or when not strictly required to provide the requested service; or
    • using children's Personal Information for secondary purposes without proper disclosures and consent.
  • For engaging in, promoting, or facilitating human trafficking or sexual solicitation, exploitation, or violence.
  • To intentionally or knowingly deceive, defraud, mislead, misinform, or disinform others, including to:
    • impersonate any Person without authorization, consent, and legal right;
    • represent, or otherwise deceive or mislead others to think, that AI Customer Outputs are human-generated;
    • engage in academic dishonesty or plagiarism;
    • distribute "spam"; or
    • distribute or promote misinformation or disinformation.
  • To engage in, promote, facilitate, incite, or contribute to harassment, discrimination, violence, terrorism, abuse, bullying, threats, intimidation, or hateful behavior, content, or speech.
  • In any way that discriminates against, or unlawfully treats differentially or unfavorably, any individual or group in the provision or denial of education, employment, employment benefits, credit, healthcare, housing, insurance, other economic benefits, or other essential goods and services on the basis of age, color, disability, ethnicity, genetic information, language, national origin, race, religion, reproductive health, sex, veteran status, or other classification protected by Law.
  • In any way that you know or should know infringes any patent, trademark, trade secret, copyright, or other intellectual property or other rights of any Person.
  • In any way that compromises or violates the legal rights (including the rights of publicity and privacy) of any Person, including by:
    • accessing, collecting, soliciting, processing, disclosing, or sharing Personal Information in any manner that does not strictly comply with Laws and any disclosures;
    • conducting unlawful monitoring, tracking, or surveillance of individuals; or
    • using or distributing digital replicas in any manner that does not strictly comply with Laws, including, without limitation, all disclosure, consent, and authorization requirements imposed by Laws.
  • For automated decision making, or as a substantial factor in making decisions, including profiling.
  • To generate or provide legal, financial, health, medical, tax, or other professional advice, decisions, or recommendations without:
    • review by a licensed and qualified professional; and
    • disclosure of your use of AI Technology.
  • To develop, use, operate, produce, market, exchange, or distribute weapons, explosives, or any dangerous, illegal, regulated, or controlled substances, products, or materials.
  • To design, develop, acquire, produce, or deploy chemical, biological, radiological, nuclear, or high-yield explosive weapons, or to provide instructions, uplift, or technical assistance toward any of the foregoing.
  • To develop or facilitate the development of missiles or other delivery systems for weapons of mass destruction.
  • In any way that violates applicable export control, economic sanctions, or anti-money-laundering Laws, including provision of, or access to, the Services to or for the benefit of sanctioned or restricted parties or embargoed jurisdictions, consistent with the export-control and sanctions provisions of the Agreement.
  • For operation or support of, or disruption of or interference with, critical infrastructure, applications, or services, such as electrical, water, gas, and nuclear systems and facilities, road and air traffic control systems, emergency services, and telecommunications.
  • To engage in or facilitate unlawful, deceptive, or undisclosed political use.
  • To deploy techniques that may materially distort an individual or group's behavior by impairing their ability to make an informed decision in a way that causes or is reasonably likely to cause significant harm.
  • To exploit the vulnerabilities of an individual or group due to their age, disability, or a specific social or economic situation, with the objective, or the effect, of materially distorting their behavior in a manner that causes or is reasonably likely to cause significant harm.
  • For social scoring systems based on social behavior or known, inferred, or predicted personality characteristics that cause detrimental or unfavorable treatment that is disproportionate or used in a context unrelated to the context in which the data was originally collected.
  • For risk-assessment systems that assess the risk of an individual to commit a crime or re-offend (except in support of a human assessment based on verifiable facts).
  • For indiscriminate or untargeted web-scraping for the purposes of creating or enhancing facial recognition databases.
  • For emotion recognition systems in the workplace or educational institutions (except for medical or safety reasons).
  • To categorize individuals or groups based on biometric data or infer characteristics about them such as race, political opinions, religion, or sexual orientation.
  • For real-time, remote biometric identification of individuals in publicly accessible spaces for the purpose of law enforcement.

Additionally, you will not:

  • Attempt to gain unauthorized access to, interfere with, damage, or disrupt any parts of the Services or any connected or related computer, software, firmware, hardware, device, data, database, system, or network.
  • Violate, attempt to violate, or knowingly facilitate the violation of the security, integrity, or availability of the Services or any connected or related computer, software, firmware, hardware, device, data, database, system, or network.
  • Introduce or distribute to the Services or use the Services to introduce or distribute any viruses, trojan horses, backdoors, malware, worms, logic bombs, malicious code, or other software, device, technology, or material that is malicious or technologically harmful.
  • Circumvent or interfere with features, functionality, filters, or safeguards of the Services that are intended to limit or mitigate violations of Laws or this AI AUP or other harms resulting from use of the Services.
  • Prompt the Services to perform in a way that violates this AI AUP, the Agreement, or any Law.
  • Otherwise attempt to interfere with the proper working of the Services.
  • Use the Services to train, fine-tune, distill, or otherwise extract or replicate the underlying models, model weights, or the Services, except as expressly permitted in the Agreement.
  • Resell, sublicense, rent, or otherwise provide access to the Services to any third party except as expressly permitted in the Agreement, or share your account credentials.
  • Circumvent, disable, or exceed any usage limits, rate limits, quotas, or access controls applicable to the Services.

Content Restrictions and Standards

You will not use the Services to submit, upload, or input any AI Customer Input, or generate or produce any AI Customer Output, that:

  • Violates Laws or promotes or facilitates any activity that violates Laws.
  • Is inconsistent with this AI AUP, including the Prohibited Uses section of this AI AUP.
  • Promotes, describes, or depicts exploitation, abuse, or harm to a child, including:
    • child sexual abuse material; and
    • content impersonating or intended to impersonate a child.
  • Is sexually explicit, obscene, indecent, or pornographic, including deepfake nudity and pornography.
  • Is deceptive, fraudulent, misleading, or otherwise intended to misinform or disinform others, including:
    • defamatory content;
    • fake online reviews, comments, or other engagement;
    • deepfakes presented as authentic;
    • "spam"; and
    • false information or content related to health, safety, laws and regulations, or elections.
  • Includes, describes, or promotes harassment, discrimination, violence, terrorism, abuse, bullying, threats, intimidation, or hateful behavior, content, or speech.
  • You know or should know infringes any patent, trademark, trade secret, copyright, or other intellectual property or other rights of any Person.
  • Violates the legal rights (including the rights of publicity and privacy) of any Person or contains any material that could give rise to any civil or criminal liability under Law, including, without limitation, digital replicas created or generated in any manner that does not strictly comply with Laws and all consent and authorization requirements imposed by Laws.
  • Impersonates any Person without authorization, consent, and legal right, or misrepresents your identity or affiliation with any Person.
  • Gives the impression that it emanates from or is endorsed by us or any Person, if this is not the case.
  • Includes any viruses, trojan horses, backdoors, malware, worms, logic bombs, malicious code, or other technology or material which is malicious or technologically harmful.

Disclosures and Consents

  • You agree to disclose your use of the Services and obtain consent to use the Services as required by, and in accordance with, Laws.
  • Without limiting the foregoing, you agree to disclose:
    • to consumers when they are interacting with an artificial intelligence system if you use the Services to interact with consumers or for consumer-facing purposes;
    • your use of the Services in connection with any regulated service or service typically performed by a licensed or certified professional; and
    • that any deepfake AI Customer Output has been artificially generated or manipulated.

Reporting Abuse

If you become aware of any actual or suspected violation of this AI AUP, or of any illegal or harmful use of the Services, please report it to us promptly at [email protected]. To help us respond effectively, please include, where available:

  • a description of the suspected violation and the harm involved;
  • the account, application, or end user involved, if known;
  • relevant dates, times, and any identifiers (such as request IDs or logs); and
  • any supporting material, and your contact information if you are willing to be contacted for follow-up.

You may report in good faith without fear of retaliation. Reports concerning an imminent risk of serious harm to any Person should be marked "URGENT" in the subject line and, where life is at immediate risk, should also be reported to local emergency services.

How we handle reports

We aim to acknowledge reports within a reasonable period and to prioritize them according to the severity and immediacy of the potential harm, with reports involving child safety or imminent threats to life escalated for immediate review. We may investigate suspected violations, take the actions described in the Monitoring and Enforcement section, and, where appropriate and lawful, inform a good-faith reporter that their report has been addressed.

Monitoring and Enforcement

We may monitor your use of the Services to evaluate your compliance with this AI AUP and to investigate any suspected or reported violation by you or your Authorized Users. Any violation of this AI AUP by you or your Authorized Users constitutes a material breach of the Agreement. In addition to our rights under the Agreement, if we, in our discretion determine that you have violated this AI AUP, we may:

  • Terminate or suspend your access to all or part of the Services.
  • Take appropriate legal action, including without limitation, referral to law enforcement or any authority, for any illegal or unauthorized use of the Services.
  • Report any violations of this AI AUP relating to exploitation or abuse of children, including child sexual abuse material, to the National Center of Missing & Exploited Children (NCMEC) and other relevant authorities and organizations.

Without limiting the foregoing, we have the right to fully cooperate with any law enforcement authorities or court order requesting or directing us to disclose the identity or other information of anyone who accesses or uses the Services.

YOU WAIVE AND HOLD HARMLESS PRIMALABS AND ITS AFFILIATES, LICENSEES AND SERVICE PROVIDERS FROM ANY CLAIMS RESULTING FROM ANY ACTION TAKEN BY PRIMALABS/ANY OF THE FOREGOING PARTIES DURING, OR TAKEN AS A CONSEQUENCE OF, INVESTIGATIONS BY EITHER SUCH PARTIES OR LAW ENFORCEMENT OR OTHER AUTHORITIES.

Modifications

You acknowledge and agree that we have the right, in our sole discretion, to modify this AI AUP from time to time, and that modified terms become effective on posting. You will be notified of modifications through posting the updated AI AUP on https://www.primalabs.ai/aup and, for material changes, by email. You are responsible for reviewing and becoming familiar with any modifications. Your continued use of the Services after the effective date of the modifications will be deemed acceptance of the modified terms.

Contact

Questions about this AI AUP, and abuse reports, may be directed to:

PrimaLabs — Abuse reports: [email protected]; general and legal inquiries: [email protected].